Museum or Office?: The rise & function of corporate art
We delve into the artworks adorning office walls across the world...
July 17, 2024

Corporate Art

Post-pandemic offices

It is a common sight: near-empty office floors, with busier Thursdays - the new Friday. The pandemic introduced us to WFH, along with hybrid work arguably the longest-lasting, mundane effect of the pandemic, with 71.2% of employees wanting hybrid work policies and some organisations now fully remote. 

Regardless of hybrid working benefits (improved mental health, more flexibility or less commuting - looking at you, 9:00 AM Northern Line), some organisations are increasingly scratching at their employees’ doors - not so much to be let in, but rather to get their workers out - and back in the office. 

One key challenge remains: how can office space rival someone’s home, where we are free to express ourselves as we desire? Office design has needed to please everyone, be neutrally welcoming, and artwork must remain tame: we can picture the standard ‘office artwork’ hung above the printer - amorphous gloops of colour, or a non-threatening picture of a tree, far from inspiring. 

In contrast to this, a new debate has arisen: could the right artwork be enough to get employees back in the office? Who may benefit from a mass return to offices (hint: it might not be your micro-managing team lead)? And could there be a post-pandemic, return-to-the-office ‘corporate art’ market boom?

Colour, shapes, to-do lists

Most of us are conscious of the effect colour has on us - we have all experienced the sterile coldness of white walls, or the feelings of energy from a bright blue Greek wall. It has been found that red boosts energy by increasing heart rate, while yellow and orange can inspire positive feelings. It does not stop at colour - painting methods, like wide brush strokes, can inspire energy and movement. 

Source: https://www.turningart.com/

Art in an office context, then, can be used as a tool to create positive emotions within employees, or shape the areas of a workspace - a calming green in meeting rooms, or a bright red accent in collaboration spaces. This could make employees more collaborative, productive and keen to come to work, in an energising space - especially if they get to choose the artwork. The idea that corporate art should be totally neutral has been debunked: bland art actually creates negative reactions in our brains.

Giving artwork a ‘job’ to do (productivity, team or brand-building), however, begs the question: is it still art? Or do we verge into interior design? Could the below examples one day appear in a museum, alongside Raphael (note, it is easily argued that most artwork has a ‘job’, be it religious education, political propaganda, etc.).

Corporate Art
Edward Bock, “Circus Center Panel” (2013) Source: https://journal.atp.art/corporate-art-and-innovation/

Who is behind corporate art?

So, if the demand for impactful, quality office art is booming - who is producing it? And who will benefit from its development? 

Consultancies offering Art as a Service to corporate clients have a strong claim on the office art market - they boast services like evaluating an organisation’s mission and values, assessing office spaces and selecting and installing art that help the client unlock the full potential of its employees and offices, aligned with the businesses’ identity.

Artists specialising in this type of work are also key actors in this market, who specialise in creating a body of work centred around human and spatial interactions. Far from reducing an artist’s creative horizon, the corporate art market seems to be a space where a massive variety of styles, mediums and visions coexist.

As many options as there are businesses. Source: https://www.sansaart.com/work

Another emerging figure in the art world is the oft-mentioned AI. AI technology is improving even if some human intervention is still necessary to guide it. Today, artists make a large part of their living from commercial art (for example, marketing), and while in some art markets, the ‘human touch’ will most likely remain sought after (portraiture, for example, or wedding painters), areas like corporate art may be disproportionately impacted. 

Indeed, corporate art might not require a ‘story’, and artists who produce corporate art might not have fans or followers like a singer or film director, who wish to connect with the artist. Further, AI-generated corporate art could mean cheaper, fast-produced artwork for organisations to easily upgrade their spaces. However, considering art’s impact on human brains and bodies, we can ask whether it is reasonable to have AI produce office art entirely aimed at human consumption and which affects human bodies and minds.

Final thoughts… 

There is definitely a space for art in the office. A cleverly set-up installation in a lobby can spark conversation. Employees might give a particular artwork a nickname, turning it into an organisation’s mascot and improving morale or team spirit. 

The right artwork could liven up a space, make employees enjoy their office and ultimately, encourage them back in more regularly. A smaller company can even use its walls to display art produced by its employees, ensuring everyone feels represented! 

The right corporate art has the true potential to redefine the office space and employee experience. New technologies offer an exciting alternative to human-generated art, but might make some feel uneasy or reticent to engage with it.

Next time you are in the office, look out for that piece of art in the lobby, or in the staircase. You may have seen it so much you don’t notice it anymore, but it was probably made, picked and placed with intention, originating from the hidden-in-plain-sight corporate art market.

If the topics of this article interest you,why not see what gowithYamo has to say about art and human emotions. 

Caroline Drai
17/07/2024
Discussions
Caroline Drai
Museum or Office?: The rise & function of corporate art
Written by
Caroline Drai
Date Published
17/07/2024
Abstract Art
Public Art
We delve into the artworks adorning office walls across the world...

Post-pandemic offices

It is a common sight: near-empty office floors, with busier Thursdays - the new Friday. The pandemic introduced us to WFH, along with hybrid work arguably the longest-lasting, mundane effect of the pandemic, with 71.2% of employees wanting hybrid work policies and some organisations now fully remote. 

Regardless of hybrid working benefits (improved mental health, more flexibility or less commuting - looking at you, 9:00 AM Northern Line), some organisations are increasingly scratching at their employees’ doors - not so much to be let in, but rather to get their workers out - and back in the office. 

One key challenge remains: how can office space rival someone’s home, where we are free to express ourselves as we desire? Office design has needed to please everyone, be neutrally welcoming, and artwork must remain tame: we can picture the standard ‘office artwork’ hung above the printer - amorphous gloops of colour, or a non-threatening picture of a tree, far from inspiring. 

In contrast to this, a new debate has arisen: could the right artwork be enough to get employees back in the office? Who may benefit from a mass return to offices (hint: it might not be your micro-managing team lead)? And could there be a post-pandemic, return-to-the-office ‘corporate art’ market boom?

Colour, shapes, to-do lists

Most of us are conscious of the effect colour has on us - we have all experienced the sterile coldness of white walls, or the feelings of energy from a bright blue Greek wall. It has been found that red boosts energy by increasing heart rate, while yellow and orange can inspire positive feelings. It does not stop at colour - painting methods, like wide brush strokes, can inspire energy and movement. 

Source: https://www.turningart.com/

Art in an office context, then, can be used as a tool to create positive emotions within employees, or shape the areas of a workspace - a calming green in meeting rooms, or a bright red accent in collaboration spaces. This could make employees more collaborative, productive and keen to come to work, in an energising space - especially if they get to choose the artwork. The idea that corporate art should be totally neutral has been debunked: bland art actually creates negative reactions in our brains.

Giving artwork a ‘job’ to do (productivity, team or brand-building), however, begs the question: is it still art? Or do we verge into interior design? Could the below examples one day appear in a museum, alongside Raphael (note, it is easily argued that most artwork has a ‘job’, be it religious education, political propaganda, etc.).

Corporate Art
Edward Bock, “Circus Center Panel” (2013) Source: https://journal.atp.art/corporate-art-and-innovation/

Who is behind corporate art?

So, if the demand for impactful, quality office art is booming - who is producing it? And who will benefit from its development? 

Consultancies offering Art as a Service to corporate clients have a strong claim on the office art market - they boast services like evaluating an organisation’s mission and values, assessing office spaces and selecting and installing art that help the client unlock the full potential of its employees and offices, aligned with the businesses’ identity.

Artists specialising in this type of work are also key actors in this market, who specialise in creating a body of work centred around human and spatial interactions. Far from reducing an artist’s creative horizon, the corporate art market seems to be a space where a massive variety of styles, mediums and visions coexist.

As many options as there are businesses. Source: https://www.sansaart.com/work

Another emerging figure in the art world is the oft-mentioned AI. AI technology is improving even if some human intervention is still necessary to guide it. Today, artists make a large part of their living from commercial art (for example, marketing), and while in some art markets, the ‘human touch’ will most likely remain sought after (portraiture, for example, or wedding painters), areas like corporate art may be disproportionately impacted. 

Indeed, corporate art might not require a ‘story’, and artists who produce corporate art might not have fans or followers like a singer or film director, who wish to connect with the artist. Further, AI-generated corporate art could mean cheaper, fast-produced artwork for organisations to easily upgrade their spaces. However, considering art’s impact on human brains and bodies, we can ask whether it is reasonable to have AI produce office art entirely aimed at human consumption and which affects human bodies and minds.

Final thoughts… 

There is definitely a space for art in the office. A cleverly set-up installation in a lobby can spark conversation. Employees might give a particular artwork a nickname, turning it into an organisation’s mascot and improving morale or team spirit. 

The right artwork could liven up a space, make employees enjoy their office and ultimately, encourage them back in more regularly. A smaller company can even use its walls to display art produced by its employees, ensuring everyone feels represented! 

The right corporate art has the true potential to redefine the office space and employee experience. New technologies offer an exciting alternative to human-generated art, but might make some feel uneasy or reticent to engage with it.

Next time you are in the office, look out for that piece of art in the lobby, or in the staircase. You may have seen it so much you don’t notice it anymore, but it was probably made, picked and placed with intention, originating from the hidden-in-plain-sight corporate art market.

If the topics of this article interest you,why not see what gowithYamo has to say about art and human emotions. 

Thanks for reading
Collect your 5 yamos below
REDEEM YAMOS
Museum or Office?: The rise & function of corporate art
Discussions
Caroline Drai
Written by
Caroline Drai
Date Published
17/07/2024
Abstract Art
Public Art
We delve into the artworks adorning office walls across the world...

Post-pandemic offices

It is a common sight: near-empty office floors, with busier Thursdays - the new Friday. The pandemic introduced us to WFH, along with hybrid work arguably the longest-lasting, mundane effect of the pandemic, with 71.2% of employees wanting hybrid work policies and some organisations now fully remote. 

Regardless of hybrid working benefits (improved mental health, more flexibility or less commuting - looking at you, 9:00 AM Northern Line), some organisations are increasingly scratching at their employees’ doors - not so much to be let in, but rather to get their workers out - and back in the office. 

One key challenge remains: how can office space rival someone’s home, where we are free to express ourselves as we desire? Office design has needed to please everyone, be neutrally welcoming, and artwork must remain tame: we can picture the standard ‘office artwork’ hung above the printer - amorphous gloops of colour, or a non-threatening picture of a tree, far from inspiring. 

In contrast to this, a new debate has arisen: could the right artwork be enough to get employees back in the office? Who may benefit from a mass return to offices (hint: it might not be your micro-managing team lead)? And could there be a post-pandemic, return-to-the-office ‘corporate art’ market boom?

Colour, shapes, to-do lists

Most of us are conscious of the effect colour has on us - we have all experienced the sterile coldness of white walls, or the feelings of energy from a bright blue Greek wall. It has been found that red boosts energy by increasing heart rate, while yellow and orange can inspire positive feelings. It does not stop at colour - painting methods, like wide brush strokes, can inspire energy and movement. 

Source: https://www.turningart.com/

Art in an office context, then, can be used as a tool to create positive emotions within employees, or shape the areas of a workspace - a calming green in meeting rooms, or a bright red accent in collaboration spaces. This could make employees more collaborative, productive and keen to come to work, in an energising space - especially if they get to choose the artwork. The idea that corporate art should be totally neutral has been debunked: bland art actually creates negative reactions in our brains.

Giving artwork a ‘job’ to do (productivity, team or brand-building), however, begs the question: is it still art? Or do we verge into interior design? Could the below examples one day appear in a museum, alongside Raphael (note, it is easily argued that most artwork has a ‘job’, be it religious education, political propaganda, etc.).

Corporate Art
Edward Bock, “Circus Center Panel” (2013) Source: https://journal.atp.art/corporate-art-and-innovation/

Who is behind corporate art?

So, if the demand for impactful, quality office art is booming - who is producing it? And who will benefit from its development? 

Consultancies offering Art as a Service to corporate clients have a strong claim on the office art market - they boast services like evaluating an organisation’s mission and values, assessing office spaces and selecting and installing art that help the client unlock the full potential of its employees and offices, aligned with the businesses’ identity.

Artists specialising in this type of work are also key actors in this market, who specialise in creating a body of work centred around human and spatial interactions. Far from reducing an artist’s creative horizon, the corporate art market seems to be a space where a massive variety of styles, mediums and visions coexist.

As many options as there are businesses. Source: https://www.sansaart.com/work

Another emerging figure in the art world is the oft-mentioned AI. AI technology is improving even if some human intervention is still necessary to guide it. Today, artists make a large part of their living from commercial art (for example, marketing), and while in some art markets, the ‘human touch’ will most likely remain sought after (portraiture, for example, or wedding painters), areas like corporate art may be disproportionately impacted. 

Indeed, corporate art might not require a ‘story’, and artists who produce corporate art might not have fans or followers like a singer or film director, who wish to connect with the artist. Further, AI-generated corporate art could mean cheaper, fast-produced artwork for organisations to easily upgrade their spaces. However, considering art’s impact on human brains and bodies, we can ask whether it is reasonable to have AI produce office art entirely aimed at human consumption and which affects human bodies and minds.

Final thoughts… 

There is definitely a space for art in the office. A cleverly set-up installation in a lobby can spark conversation. Employees might give a particular artwork a nickname, turning it into an organisation’s mascot and improving morale or team spirit. 

The right artwork could liven up a space, make employees enjoy their office and ultimately, encourage them back in more regularly. A smaller company can even use its walls to display art produced by its employees, ensuring everyone feels represented! 

The right corporate art has the true potential to redefine the office space and employee experience. New technologies offer an exciting alternative to human-generated art, but might make some feel uneasy or reticent to engage with it.

Next time you are in the office, look out for that piece of art in the lobby, or in the staircase. You may have seen it so much you don’t notice it anymore, but it was probably made, picked and placed with intention, originating from the hidden-in-plain-sight corporate art market.

If the topics of this article interest you,why not see what gowithYamo has to say about art and human emotions. 

Thanks for reading
Collect your 5 yamos below
REDEEM YAMOS
17/07/2024
Discussions
Caroline Drai
Museum or Office?: The rise & function of corporate art
Written by
Caroline Drai
Date Published
17/07/2024
Abstract Art
Public Art
We delve into the artworks adorning office walls across the world...

Post-pandemic offices

It is a common sight: near-empty office floors, with busier Thursdays - the new Friday. The pandemic introduced us to WFH, along with hybrid work arguably the longest-lasting, mundane effect of the pandemic, with 71.2% of employees wanting hybrid work policies and some organisations now fully remote. 

Regardless of hybrid working benefits (improved mental health, more flexibility or less commuting - looking at you, 9:00 AM Northern Line), some organisations are increasingly scratching at their employees’ doors - not so much to be let in, but rather to get their workers out - and back in the office. 

One key challenge remains: how can office space rival someone’s home, where we are free to express ourselves as we desire? Office design has needed to please everyone, be neutrally welcoming, and artwork must remain tame: we can picture the standard ‘office artwork’ hung above the printer - amorphous gloops of colour, or a non-threatening picture of a tree, far from inspiring. 

In contrast to this, a new debate has arisen: could the right artwork be enough to get employees back in the office? Who may benefit from a mass return to offices (hint: it might not be your micro-managing team lead)? And could there be a post-pandemic, return-to-the-office ‘corporate art’ market boom?

Colour, shapes, to-do lists

Most of us are conscious of the effect colour has on us - we have all experienced the sterile coldness of white walls, or the feelings of energy from a bright blue Greek wall. It has been found that red boosts energy by increasing heart rate, while yellow and orange can inspire positive feelings. It does not stop at colour - painting methods, like wide brush strokes, can inspire energy and movement. 

Source: https://www.turningart.com/

Art in an office context, then, can be used as a tool to create positive emotions within employees, or shape the areas of a workspace - a calming green in meeting rooms, or a bright red accent in collaboration spaces. This could make employees more collaborative, productive and keen to come to work, in an energising space - especially if they get to choose the artwork. The idea that corporate art should be totally neutral has been debunked: bland art actually creates negative reactions in our brains.

Giving artwork a ‘job’ to do (productivity, team or brand-building), however, begs the question: is it still art? Or do we verge into interior design? Could the below examples one day appear in a museum, alongside Raphael (note, it is easily argued that most artwork has a ‘job’, be it religious education, political propaganda, etc.).

Corporate Art
Edward Bock, “Circus Center Panel” (2013) Source: https://journal.atp.art/corporate-art-and-innovation/

Who is behind corporate art?

So, if the demand for impactful, quality office art is booming - who is producing it? And who will benefit from its development? 

Consultancies offering Art as a Service to corporate clients have a strong claim on the office art market - they boast services like evaluating an organisation’s mission and values, assessing office spaces and selecting and installing art that help the client unlock the full potential of its employees and offices, aligned with the businesses’ identity.

Artists specialising in this type of work are also key actors in this market, who specialise in creating a body of work centred around human and spatial interactions. Far from reducing an artist’s creative horizon, the corporate art market seems to be a space where a massive variety of styles, mediums and visions coexist.

As many options as there are businesses. Source: https://www.sansaart.com/work

Another emerging figure in the art world is the oft-mentioned AI. AI technology is improving even if some human intervention is still necessary to guide it. Today, artists make a large part of their living from commercial art (for example, marketing), and while in some art markets, the ‘human touch’ will most likely remain sought after (portraiture, for example, or wedding painters), areas like corporate art may be disproportionately impacted. 

Indeed, corporate art might not require a ‘story’, and artists who produce corporate art might not have fans or followers like a singer or film director, who wish to connect with the artist. Further, AI-generated corporate art could mean cheaper, fast-produced artwork for organisations to easily upgrade their spaces. However, considering art’s impact on human brains and bodies, we can ask whether it is reasonable to have AI produce office art entirely aimed at human consumption and which affects human bodies and minds.

Final thoughts… 

There is definitely a space for art in the office. A cleverly set-up installation in a lobby can spark conversation. Employees might give a particular artwork a nickname, turning it into an organisation’s mascot and improving morale or team spirit. 

The right artwork could liven up a space, make employees enjoy their office and ultimately, encourage them back in more regularly. A smaller company can even use its walls to display art produced by its employees, ensuring everyone feels represented! 

The right corporate art has the true potential to redefine the office space and employee experience. New technologies offer an exciting alternative to human-generated art, but might make some feel uneasy or reticent to engage with it.

Next time you are in the office, look out for that piece of art in the lobby, or in the staircase. You may have seen it so much you don’t notice it anymore, but it was probably made, picked and placed with intention, originating from the hidden-in-plain-sight corporate art market.

If the topics of this article interest you,why not see what gowithYamo has to say about art and human emotions. 

Thanks for reading
Collect your 5 yamos below
REDEEM YAMOS
17/07/2024
Discussions
Caroline Drai
Museum or Office?: The rise & function of corporate art
Written by
Caroline Drai
Date Published
17/07/2024
Abstract Art
Public Art
We delve into the artworks adorning office walls across the world...

Post-pandemic offices

It is a common sight: near-empty office floors, with busier Thursdays - the new Friday. The pandemic introduced us to WFH, along with hybrid work arguably the longest-lasting, mundane effect of the pandemic, with 71.2% of employees wanting hybrid work policies and some organisations now fully remote. 

Regardless of hybrid working benefits (improved mental health, more flexibility or less commuting - looking at you, 9:00 AM Northern Line), some organisations are increasingly scratching at their employees’ doors - not so much to be let in, but rather to get their workers out - and back in the office. 

One key challenge remains: how can office space rival someone’s home, where we are free to express ourselves as we desire? Office design has needed to please everyone, be neutrally welcoming, and artwork must remain tame: we can picture the standard ‘office artwork’ hung above the printer - amorphous gloops of colour, or a non-threatening picture of a tree, far from inspiring. 

In contrast to this, a new debate has arisen: could the right artwork be enough to get employees back in the office? Who may benefit from a mass return to offices (hint: it might not be your micro-managing team lead)? And could there be a post-pandemic, return-to-the-office ‘corporate art’ market boom?

Colour, shapes, to-do lists

Most of us are conscious of the effect colour has on us - we have all experienced the sterile coldness of white walls, or the feelings of energy from a bright blue Greek wall. It has been found that red boosts energy by increasing heart rate, while yellow and orange can inspire positive feelings. It does not stop at colour - painting methods, like wide brush strokes, can inspire energy and movement. 

Source: https://www.turningart.com/

Art in an office context, then, can be used as a tool to create positive emotions within employees, or shape the areas of a workspace - a calming green in meeting rooms, or a bright red accent in collaboration spaces. This could make employees more collaborative, productive and keen to come to work, in an energising space - especially if they get to choose the artwork. The idea that corporate art should be totally neutral has been debunked: bland art actually creates negative reactions in our brains.

Giving artwork a ‘job’ to do (productivity, team or brand-building), however, begs the question: is it still art? Or do we verge into interior design? Could the below examples one day appear in a museum, alongside Raphael (note, it is easily argued that most artwork has a ‘job’, be it religious education, political propaganda, etc.).

Corporate Art
Edward Bock, “Circus Center Panel” (2013) Source: https://journal.atp.art/corporate-art-and-innovation/

Who is behind corporate art?

So, if the demand for impactful, quality office art is booming - who is producing it? And who will benefit from its development? 

Consultancies offering Art as a Service to corporate clients have a strong claim on the office art market - they boast services like evaluating an organisation’s mission and values, assessing office spaces and selecting and installing art that help the client unlock the full potential of its employees and offices, aligned with the businesses’ identity.

Artists specialising in this type of work are also key actors in this market, who specialise in creating a body of work centred around human and spatial interactions. Far from reducing an artist’s creative horizon, the corporate art market seems to be a space where a massive variety of styles, mediums and visions coexist.

As many options as there are businesses. Source: https://www.sansaart.com/work

Another emerging figure in the art world is the oft-mentioned AI. AI technology is improving even if some human intervention is still necessary to guide it. Today, artists make a large part of their living from commercial art (for example, marketing), and while in some art markets, the ‘human touch’ will most likely remain sought after (portraiture, for example, or wedding painters), areas like corporate art may be disproportionately impacted. 

Indeed, corporate art might not require a ‘story’, and artists who produce corporate art might not have fans or followers like a singer or film director, who wish to connect with the artist. Further, AI-generated corporate art could mean cheaper, fast-produced artwork for organisations to easily upgrade their spaces. However, considering art’s impact on human brains and bodies, we can ask whether it is reasonable to have AI produce office art entirely aimed at human consumption and which affects human bodies and minds.

Final thoughts… 

There is definitely a space for art in the office. A cleverly set-up installation in a lobby can spark conversation. Employees might give a particular artwork a nickname, turning it into an organisation’s mascot and improving morale or team spirit. 

The right artwork could liven up a space, make employees enjoy their office and ultimately, encourage them back in more regularly. A smaller company can even use its walls to display art produced by its employees, ensuring everyone feels represented! 

The right corporate art has the true potential to redefine the office space and employee experience. New technologies offer an exciting alternative to human-generated art, but might make some feel uneasy or reticent to engage with it.

Next time you are in the office, look out for that piece of art in the lobby, or in the staircase. You may have seen it so much you don’t notice it anymore, but it was probably made, picked and placed with intention, originating from the hidden-in-plain-sight corporate art market.

If the topics of this article interest you,why not see what gowithYamo has to say about art and human emotions. 

Thanks for reading
Collect your 5 yamos below
REDEEM YAMOS
17/07/2024
Discussions
Caroline Drai
Museum or Office?: The rise & function of corporate art
Written by
Caroline Drai
Date Published
17/07/2024
Abstract Art
Public Art
We delve into the artworks adorning office walls across the world...

Post-pandemic offices

It is a common sight: near-empty office floors, with busier Thursdays - the new Friday. The pandemic introduced us to WFH, along with hybrid work arguably the longest-lasting, mundane effect of the pandemic, with 71.2% of employees wanting hybrid work policies and some organisations now fully remote. 

Regardless of hybrid working benefits (improved mental health, more flexibility or less commuting - looking at you, 9:00 AM Northern Line), some organisations are increasingly scratching at their employees’ doors - not so much to be let in, but rather to get their workers out - and back in the office. 

One key challenge remains: how can office space rival someone’s home, where we are free to express ourselves as we desire? Office design has needed to please everyone, be neutrally welcoming, and artwork must remain tame: we can picture the standard ‘office artwork’ hung above the printer - amorphous gloops of colour, or a non-threatening picture of a tree, far from inspiring. 

In contrast to this, a new debate has arisen: could the right artwork be enough to get employees back in the office? Who may benefit from a mass return to offices (hint: it might not be your micro-managing team lead)? And could there be a post-pandemic, return-to-the-office ‘corporate art’ market boom?

Colour, shapes, to-do lists

Most of us are conscious of the effect colour has on us - we have all experienced the sterile coldness of white walls, or the feelings of energy from a bright blue Greek wall. It has been found that red boosts energy by increasing heart rate, while yellow and orange can inspire positive feelings. It does not stop at colour - painting methods, like wide brush strokes, can inspire energy and movement. 

Source: https://www.turningart.com/

Art in an office context, then, can be used as a tool to create positive emotions within employees, or shape the areas of a workspace - a calming green in meeting rooms, or a bright red accent in collaboration spaces. This could make employees more collaborative, productive and keen to come to work, in an energising space - especially if they get to choose the artwork. The idea that corporate art should be totally neutral has been debunked: bland art actually creates negative reactions in our brains.

Giving artwork a ‘job’ to do (productivity, team or brand-building), however, begs the question: is it still art? Or do we verge into interior design? Could the below examples one day appear in a museum, alongside Raphael (note, it is easily argued that most artwork has a ‘job’, be it religious education, political propaganda, etc.).

Corporate Art
Edward Bock, “Circus Center Panel” (2013) Source: https://journal.atp.art/corporate-art-and-innovation/

Who is behind corporate art?

So, if the demand for impactful, quality office art is booming - who is producing it? And who will benefit from its development? 

Consultancies offering Art as a Service to corporate clients have a strong claim on the office art market - they boast services like evaluating an organisation’s mission and values, assessing office spaces and selecting and installing art that help the client unlock the full potential of its employees and offices, aligned with the businesses’ identity.

Artists specialising in this type of work are also key actors in this market, who specialise in creating a body of work centred around human and spatial interactions. Far from reducing an artist’s creative horizon, the corporate art market seems to be a space where a massive variety of styles, mediums and visions coexist.

As many options as there are businesses. Source: https://www.sansaart.com/work

Another emerging figure in the art world is the oft-mentioned AI. AI technology is improving even if some human intervention is still necessary to guide it. Today, artists make a large part of their living from commercial art (for example, marketing), and while in some art markets, the ‘human touch’ will most likely remain sought after (portraiture, for example, or wedding painters), areas like corporate art may be disproportionately impacted. 

Indeed, corporate art might not require a ‘story’, and artists who produce corporate art might not have fans or followers like a singer or film director, who wish to connect with the artist. Further, AI-generated corporate art could mean cheaper, fast-produced artwork for organisations to easily upgrade their spaces. However, considering art’s impact on human brains and bodies, we can ask whether it is reasonable to have AI produce office art entirely aimed at human consumption and which affects human bodies and minds.

Final thoughts… 

There is definitely a space for art in the office. A cleverly set-up installation in a lobby can spark conversation. Employees might give a particular artwork a nickname, turning it into an organisation’s mascot and improving morale or team spirit. 

The right artwork could liven up a space, make employees enjoy their office and ultimately, encourage them back in more regularly. A smaller company can even use its walls to display art produced by its employees, ensuring everyone feels represented! 

The right corporate art has the true potential to redefine the office space and employee experience. New technologies offer an exciting alternative to human-generated art, but might make some feel uneasy or reticent to engage with it.

Next time you are in the office, look out for that piece of art in the lobby, or in the staircase. You may have seen it so much you don’t notice it anymore, but it was probably made, picked and placed with intention, originating from the hidden-in-plain-sight corporate art market.

If the topics of this article interest you,why not see what gowithYamo has to say about art and human emotions. 

Thanks for reading
Collect your 5 yamos below
REDEEM YAMOS
Written by
Caroline Drai
Date Published
17/07/2024
Abstract Art
Public Art
17/07/2024
Discussions
Caroline Drai
Museum or Office?: The rise & function of corporate art

Post-pandemic offices

It is a common sight: near-empty office floors, with busier Thursdays - the new Friday. The pandemic introduced us to WFH, along with hybrid work arguably the longest-lasting, mundane effect of the pandemic, with 71.2% of employees wanting hybrid work policies and some organisations now fully remote. 

Regardless of hybrid working benefits (improved mental health, more flexibility or less commuting - looking at you, 9:00 AM Northern Line), some organisations are increasingly scratching at their employees’ doors - not so much to be let in, but rather to get their workers out - and back in the office. 

One key challenge remains: how can office space rival someone’s home, where we are free to express ourselves as we desire? Office design has needed to please everyone, be neutrally welcoming, and artwork must remain tame: we can picture the standard ‘office artwork’ hung above the printer - amorphous gloops of colour, or a non-threatening picture of a tree, far from inspiring. 

In contrast to this, a new debate has arisen: could the right artwork be enough to get employees back in the office? Who may benefit from a mass return to offices (hint: it might not be your micro-managing team lead)? And could there be a post-pandemic, return-to-the-office ‘corporate art’ market boom?

Colour, shapes, to-do lists

Most of us are conscious of the effect colour has on us - we have all experienced the sterile coldness of white walls, or the feelings of energy from a bright blue Greek wall. It has been found that red boosts energy by increasing heart rate, while yellow and orange can inspire positive feelings. It does not stop at colour - painting methods, like wide brush strokes, can inspire energy and movement. 

Source: https://www.turningart.com/

Art in an office context, then, can be used as a tool to create positive emotions within employees, or shape the areas of a workspace - a calming green in meeting rooms, or a bright red accent in collaboration spaces. This could make employees more collaborative, productive and keen to come to work, in an energising space - especially if they get to choose the artwork. The idea that corporate art should be totally neutral has been debunked: bland art actually creates negative reactions in our brains.

Giving artwork a ‘job’ to do (productivity, team or brand-building), however, begs the question: is it still art? Or do we verge into interior design? Could the below examples one day appear in a museum, alongside Raphael (note, it is easily argued that most artwork has a ‘job’, be it religious education, political propaganda, etc.).

Corporate Art
Edward Bock, “Circus Center Panel” (2013) Source: https://journal.atp.art/corporate-art-and-innovation/

Who is behind corporate art?

So, if the demand for impactful, quality office art is booming - who is producing it? And who will benefit from its development? 

Consultancies offering Art as a Service to corporate clients have a strong claim on the office art market - they boast services like evaluating an organisation’s mission and values, assessing office spaces and selecting and installing art that help the client unlock the full potential of its employees and offices, aligned with the businesses’ identity.

Artists specialising in this type of work are also key actors in this market, who specialise in creating a body of work centred around human and spatial interactions. Far from reducing an artist’s creative horizon, the corporate art market seems to be a space where a massive variety of styles, mediums and visions coexist.

As many options as there are businesses. Source: https://www.sansaart.com/work

Another emerging figure in the art world is the oft-mentioned AI. AI technology is improving even if some human intervention is still necessary to guide it. Today, artists make a large part of their living from commercial art (for example, marketing), and while in some art markets, the ‘human touch’ will most likely remain sought after (portraiture, for example, or wedding painters), areas like corporate art may be disproportionately impacted. 

Indeed, corporate art might not require a ‘story’, and artists who produce corporate art might not have fans or followers like a singer or film director, who wish to connect with the artist. Further, AI-generated corporate art could mean cheaper, fast-produced artwork for organisations to easily upgrade their spaces. However, considering art’s impact on human brains and bodies, we can ask whether it is reasonable to have AI produce office art entirely aimed at human consumption and which affects human bodies and minds.

Final thoughts… 

There is definitely a space for art in the office. A cleverly set-up installation in a lobby can spark conversation. Employees might give a particular artwork a nickname, turning it into an organisation’s mascot and improving morale or team spirit. 

The right artwork could liven up a space, make employees enjoy their office and ultimately, encourage them back in more regularly. A smaller company can even use its walls to display art produced by its employees, ensuring everyone feels represented! 

The right corporate art has the true potential to redefine the office space and employee experience. New technologies offer an exciting alternative to human-generated art, but might make some feel uneasy or reticent to engage with it.

Next time you are in the office, look out for that piece of art in the lobby, or in the staircase. You may have seen it so much you don’t notice it anymore, but it was probably made, picked and placed with intention, originating from the hidden-in-plain-sight corporate art market.

If the topics of this article interest you,why not see what gowithYamo has to say about art and human emotions. 

Thanks for reading
Collect your 5 yamos below
REDEEM YAMOS
Museum or Office?: The rise & function of corporate art
17/07/2024
Discussions
Caroline Drai
Written by
Caroline Drai
Date Published
17/07/2024
Abstract Art
Public Art
We delve into the artworks adorning office walls across the world...

Post-pandemic offices

It is a common sight: near-empty office floors, with busier Thursdays - the new Friday. The pandemic introduced us to WFH, along with hybrid work arguably the longest-lasting, mundane effect of the pandemic, with 71.2% of employees wanting hybrid work policies and some organisations now fully remote. 

Regardless of hybrid working benefits (improved mental health, more flexibility or less commuting - looking at you, 9:00 AM Northern Line), some organisations are increasingly scratching at their employees’ doors - not so much to be let in, but rather to get their workers out - and back in the office. 

One key challenge remains: how can office space rival someone’s home, where we are free to express ourselves as we desire? Office design has needed to please everyone, be neutrally welcoming, and artwork must remain tame: we can picture the standard ‘office artwork’ hung above the printer - amorphous gloops of colour, or a non-threatening picture of a tree, far from inspiring. 

In contrast to this, a new debate has arisen: could the right artwork be enough to get employees back in the office? Who may benefit from a mass return to offices (hint: it might not be your micro-managing team lead)? And could there be a post-pandemic, return-to-the-office ‘corporate art’ market boom?

Colour, shapes, to-do lists

Most of us are conscious of the effect colour has on us - we have all experienced the sterile coldness of white walls, or the feelings of energy from a bright blue Greek wall. It has been found that red boosts energy by increasing heart rate, while yellow and orange can inspire positive feelings. It does not stop at colour - painting methods, like wide brush strokes, can inspire energy and movement. 

Source: https://www.turningart.com/

Art in an office context, then, can be used as a tool to create positive emotions within employees, or shape the areas of a workspace - a calming green in meeting rooms, or a bright red accent in collaboration spaces. This could make employees more collaborative, productive and keen to come to work, in an energising space - especially if they get to choose the artwork. The idea that corporate art should be totally neutral has been debunked: bland art actually creates negative reactions in our brains.

Giving artwork a ‘job’ to do (productivity, team or brand-building), however, begs the question: is it still art? Or do we verge into interior design? Could the below examples one day appear in a museum, alongside Raphael (note, it is easily argued that most artwork has a ‘job’, be it religious education, political propaganda, etc.).

Corporate Art
Edward Bock, “Circus Center Panel” (2013) Source: https://journal.atp.art/corporate-art-and-innovation/

Who is behind corporate art?

So, if the demand for impactful, quality office art is booming - who is producing it? And who will benefit from its development? 

Consultancies offering Art as a Service to corporate clients have a strong claim on the office art market - they boast services like evaluating an organisation’s mission and values, assessing office spaces and selecting and installing art that help the client unlock the full potential of its employees and offices, aligned with the businesses’ identity.

Artists specialising in this type of work are also key actors in this market, who specialise in creating a body of work centred around human and spatial interactions. Far from reducing an artist’s creative horizon, the corporate art market seems to be a space where a massive variety of styles, mediums and visions coexist.

As many options as there are businesses. Source: https://www.sansaart.com/work

Another emerging figure in the art world is the oft-mentioned AI. AI technology is improving even if some human intervention is still necessary to guide it. Today, artists make a large part of their living from commercial art (for example, marketing), and while in some art markets, the ‘human touch’ will most likely remain sought after (portraiture, for example, or wedding painters), areas like corporate art may be disproportionately impacted. 

Indeed, corporate art might not require a ‘story’, and artists who produce corporate art might not have fans or followers like a singer or film director, who wish to connect with the artist. Further, AI-generated corporate art could mean cheaper, fast-produced artwork for organisations to easily upgrade their spaces. However, considering art’s impact on human brains and bodies, we can ask whether it is reasonable to have AI produce office art entirely aimed at human consumption and which affects human bodies and minds.

Final thoughts… 

There is definitely a space for art in the office. A cleverly set-up installation in a lobby can spark conversation. Employees might give a particular artwork a nickname, turning it into an organisation’s mascot and improving morale or team spirit. 

The right artwork could liven up a space, make employees enjoy their office and ultimately, encourage them back in more regularly. A smaller company can even use its walls to display art produced by its employees, ensuring everyone feels represented! 

The right corporate art has the true potential to redefine the office space and employee experience. New technologies offer an exciting alternative to human-generated art, but might make some feel uneasy or reticent to engage with it.

Next time you are in the office, look out for that piece of art in the lobby, or in the staircase. You may have seen it so much you don’t notice it anymore, but it was probably made, picked and placed with intention, originating from the hidden-in-plain-sight corporate art market.

If the topics of this article interest you,why not see what gowithYamo has to say about art and human emotions. 

Thanks for reading
Collect your 5 yamos below
REDEEM YAMOS
Museum or Office?: The rise & function of corporate art
Written by
Caroline Drai
Date Published
17/07/2024
We delve into the artworks adorning office walls across the world...
17/07/2024
Discussions
Caroline Drai

Post-pandemic offices

It is a common sight: near-empty office floors, with busier Thursdays - the new Friday. The pandemic introduced us to WFH, along with hybrid work arguably the longest-lasting, mundane effect of the pandemic, with 71.2% of employees wanting hybrid work policies and some organisations now fully remote. 

Regardless of hybrid working benefits (improved mental health, more flexibility or less commuting - looking at you, 9:00 AM Northern Line), some organisations are increasingly scratching at their employees’ doors - not so much to be let in, but rather to get their workers out - and back in the office. 

One key challenge remains: how can office space rival someone’s home, where we are free to express ourselves as we desire? Office design has needed to please everyone, be neutrally welcoming, and artwork must remain tame: we can picture the standard ‘office artwork’ hung above the printer - amorphous gloops of colour, or a non-threatening picture of a tree, far from inspiring. 

In contrast to this, a new debate has arisen: could the right artwork be enough to get employees back in the office? Who may benefit from a mass return to offices (hint: it might not be your micro-managing team lead)? And could there be a post-pandemic, return-to-the-office ‘corporate art’ market boom?

Colour, shapes, to-do lists

Most of us are conscious of the effect colour has on us - we have all experienced the sterile coldness of white walls, or the feelings of energy from a bright blue Greek wall. It has been found that red boosts energy by increasing heart rate, while yellow and orange can inspire positive feelings. It does not stop at colour - painting methods, like wide brush strokes, can inspire energy and movement. 

Source: https://www.turningart.com/

Art in an office context, then, can be used as a tool to create positive emotions within employees, or shape the areas of a workspace - a calming green in meeting rooms, or a bright red accent in collaboration spaces. This could make employees more collaborative, productive and keen to come to work, in an energising space - especially if they get to choose the artwork. The idea that corporate art should be totally neutral has been debunked: bland art actually creates negative reactions in our brains.

Giving artwork a ‘job’ to do (productivity, team or brand-building), however, begs the question: is it still art? Or do we verge into interior design? Could the below examples one day appear in a museum, alongside Raphael (note, it is easily argued that most artwork has a ‘job’, be it religious education, political propaganda, etc.).

Corporate Art
Edward Bock, “Circus Center Panel” (2013) Source: https://journal.atp.art/corporate-art-and-innovation/

Who is behind corporate art?

So, if the demand for impactful, quality office art is booming - who is producing it? And who will benefit from its development? 

Consultancies offering Art as a Service to corporate clients have a strong claim on the office art market - they boast services like evaluating an organisation’s mission and values, assessing office spaces and selecting and installing art that help the client unlock the full potential of its employees and offices, aligned with the businesses’ identity.

Artists specialising in this type of work are also key actors in this market, who specialise in creating a body of work centred around human and spatial interactions. Far from reducing an artist’s creative horizon, the corporate art market seems to be a space where a massive variety of styles, mediums and visions coexist.

As many options as there are businesses. Source: https://www.sansaart.com/work

Another emerging figure in the art world is the oft-mentioned AI. AI technology is improving even if some human intervention is still necessary to guide it. Today, artists make a large part of their living from commercial art (for example, marketing), and while in some art markets, the ‘human touch’ will most likely remain sought after (portraiture, for example, or wedding painters), areas like corporate art may be disproportionately impacted. 

Indeed, corporate art might not require a ‘story’, and artists who produce corporate art might not have fans or followers like a singer or film director, who wish to connect with the artist. Further, AI-generated corporate art could mean cheaper, fast-produced artwork for organisations to easily upgrade their spaces. However, considering art’s impact on human brains and bodies, we can ask whether it is reasonable to have AI produce office art entirely aimed at human consumption and which affects human bodies and minds.

Final thoughts… 

There is definitely a space for art in the office. A cleverly set-up installation in a lobby can spark conversation. Employees might give a particular artwork a nickname, turning it into an organisation’s mascot and improving morale or team spirit. 

The right artwork could liven up a space, make employees enjoy their office and ultimately, encourage them back in more regularly. A smaller company can even use its walls to display art produced by its employees, ensuring everyone feels represented! 

The right corporate art has the true potential to redefine the office space and employee experience. New technologies offer an exciting alternative to human-generated art, but might make some feel uneasy or reticent to engage with it.

Next time you are in the office, look out for that piece of art in the lobby, or in the staircase. You may have seen it so much you don’t notice it anymore, but it was probably made, picked and placed with intention, originating from the hidden-in-plain-sight corporate art market.

If the topics of this article interest you,why not see what gowithYamo has to say about art and human emotions. 

Thanks for reading
Collect your 5 yamos below
REDEEM YAMOS
Museum or Office?: The rise & function of corporate art
Written by
Caroline Drai
Date Published
17/07/2024
Abstract Art
Public Art
17/07/2024
Discussions
Caroline Drai
We delve into the artworks adorning office walls across the world...

Post-pandemic offices

It is a common sight: near-empty office floors, with busier Thursdays - the new Friday. The pandemic introduced us to WFH, along with hybrid work arguably the longest-lasting, mundane effect of the pandemic, with 71.2% of employees wanting hybrid work policies and some organisations now fully remote. 

Regardless of hybrid working benefits (improved mental health, more flexibility or less commuting - looking at you, 9:00 AM Northern Line), some organisations are increasingly scratching at their employees’ doors - not so much to be let in, but rather to get their workers out - and back in the office. 

One key challenge remains: how can office space rival someone’s home, where we are free to express ourselves as we desire? Office design has needed to please everyone, be neutrally welcoming, and artwork must remain tame: we can picture the standard ‘office artwork’ hung above the printer - amorphous gloops of colour, or a non-threatening picture of a tree, far from inspiring. 

In contrast to this, a new debate has arisen: could the right artwork be enough to get employees back in the office? Who may benefit from a mass return to offices (hint: it might not be your micro-managing team lead)? And could there be a post-pandemic, return-to-the-office ‘corporate art’ market boom?

Colour, shapes, to-do lists

Most of us are conscious of the effect colour has on us - we have all experienced the sterile coldness of white walls, or the feelings of energy from a bright blue Greek wall. It has been found that red boosts energy by increasing heart rate, while yellow and orange can inspire positive feelings. It does not stop at colour - painting methods, like wide brush strokes, can inspire energy and movement. 

Source: https://www.turningart.com/

Art in an office context, then, can be used as a tool to create positive emotions within employees, or shape the areas of a workspace - a calming green in meeting rooms, or a bright red accent in collaboration spaces. This could make employees more collaborative, productive and keen to come to work, in an energising space - especially if they get to choose the artwork. The idea that corporate art should be totally neutral has been debunked: bland art actually creates negative reactions in our brains.

Giving artwork a ‘job’ to do (productivity, team or brand-building), however, begs the question: is it still art? Or do we verge into interior design? Could the below examples one day appear in a museum, alongside Raphael (note, it is easily argued that most artwork has a ‘job’, be it religious education, political propaganda, etc.).

Corporate Art
Edward Bock, “Circus Center Panel” (2013) Source: https://journal.atp.art/corporate-art-and-innovation/

Who is behind corporate art?

So, if the demand for impactful, quality office art is booming - who is producing it? And who will benefit from its development? 

Consultancies offering Art as a Service to corporate clients have a strong claim on the office art market - they boast services like evaluating an organisation’s mission and values, assessing office spaces and selecting and installing art that help the client unlock the full potential of its employees and offices, aligned with the businesses’ identity.

Artists specialising in this type of work are also key actors in this market, who specialise in creating a body of work centred around human and spatial interactions. Far from reducing an artist’s creative horizon, the corporate art market seems to be a space where a massive variety of styles, mediums and visions coexist.

As many options as there are businesses. Source: https://www.sansaart.com/work

Another emerging figure in the art world is the oft-mentioned AI. AI technology is improving even if some human intervention is still necessary to guide it. Today, artists make a large part of their living from commercial art (for example, marketing), and while in some art markets, the ‘human touch’ will most likely remain sought after (portraiture, for example, or wedding painters), areas like corporate art may be disproportionately impacted. 

Indeed, corporate art might not require a ‘story’, and artists who produce corporate art might not have fans or followers like a singer or film director, who wish to connect with the artist. Further, AI-generated corporate art could mean cheaper, fast-produced artwork for organisations to easily upgrade their spaces. However, considering art’s impact on human brains and bodies, we can ask whether it is reasonable to have AI produce office art entirely aimed at human consumption and which affects human bodies and minds.

Final thoughts… 

There is definitely a space for art in the office. A cleverly set-up installation in a lobby can spark conversation. Employees might give a particular artwork a nickname, turning it into an organisation’s mascot and improving morale or team spirit. 

The right artwork could liven up a space, make employees enjoy their office and ultimately, encourage them back in more regularly. A smaller company can even use its walls to display art produced by its employees, ensuring everyone feels represented! 

The right corporate art has the true potential to redefine the office space and employee experience. New technologies offer an exciting alternative to human-generated art, but might make some feel uneasy or reticent to engage with it.

Next time you are in the office, look out for that piece of art in the lobby, or in the staircase. You may have seen it so much you don’t notice it anymore, but it was probably made, picked and placed with intention, originating from the hidden-in-plain-sight corporate art market.

If the topics of this article interest you,why not see what gowithYamo has to say about art and human emotions. 

Thanks for reading
Collect your 5 yamos below
REDEEM YAMOS
17/07/2024
Discussions
Caroline Drai
Museum or Office?: The rise & function of corporate art
We delve into the artworks adorning office walls across the world...

Post-pandemic offices

It is a common sight: near-empty office floors, with busier Thursdays - the new Friday. The pandemic introduced us to WFH, along with hybrid work arguably the longest-lasting, mundane effect of the pandemic, with 71.2% of employees wanting hybrid work policies and some organisations now fully remote. 

Regardless of hybrid working benefits (improved mental health, more flexibility or less commuting - looking at you, 9:00 AM Northern Line), some organisations are increasingly scratching at their employees’ doors - not so much to be let in, but rather to get their workers out - and back in the office. 

One key challenge remains: how can office space rival someone’s home, where we are free to express ourselves as we desire? Office design has needed to please everyone, be neutrally welcoming, and artwork must remain tame: we can picture the standard ‘office artwork’ hung above the printer - amorphous gloops of colour, or a non-threatening picture of a tree, far from inspiring. 

In contrast to this, a new debate has arisen: could the right artwork be enough to get employees back in the office? Who may benefit from a mass return to offices (hint: it might not be your micro-managing team lead)? And could there be a post-pandemic, return-to-the-office ‘corporate art’ market boom?

Colour, shapes, to-do lists

Most of us are conscious of the effect colour has on us - we have all experienced the sterile coldness of white walls, or the feelings of energy from a bright blue Greek wall. It has been found that red boosts energy by increasing heart rate, while yellow and orange can inspire positive feelings. It does not stop at colour - painting methods, like wide brush strokes, can inspire energy and movement. 

Source: https://www.turningart.com/

Art in an office context, then, can be used as a tool to create positive emotions within employees, or shape the areas of a workspace - a calming green in meeting rooms, or a bright red accent in collaboration spaces. This could make employees more collaborative, productive and keen to come to work, in an energising space - especially if they get to choose the artwork. The idea that corporate art should be totally neutral has been debunked: bland art actually creates negative reactions in our brains.

Giving artwork a ‘job’ to do (productivity, team or brand-building), however, begs the question: is it still art? Or do we verge into interior design? Could the below examples one day appear in a museum, alongside Raphael (note, it is easily argued that most artwork has a ‘job’, be it religious education, political propaganda, etc.).

Corporate Art
Edward Bock, “Circus Center Panel” (2013) Source: https://journal.atp.art/corporate-art-and-innovation/

Who is behind corporate art?

So, if the demand for impactful, quality office art is booming - who is producing it? And who will benefit from its development? 

Consultancies offering Art as a Service to corporate clients have a strong claim on the office art market - they boast services like evaluating an organisation’s mission and values, assessing office spaces and selecting and installing art that help the client unlock the full potential of its employees and offices, aligned with the businesses’ identity.

Artists specialising in this type of work are also key actors in this market, who specialise in creating a body of work centred around human and spatial interactions. Far from reducing an artist’s creative horizon, the corporate art market seems to be a space where a massive variety of styles, mediums and visions coexist.

As many options as there are businesses. Source: https://www.sansaart.com/work

Another emerging figure in the art world is the oft-mentioned AI. AI technology is improving even if some human intervention is still necessary to guide it. Today, artists make a large part of their living from commercial art (for example, marketing), and while in some art markets, the ‘human touch’ will most likely remain sought after (portraiture, for example, or wedding painters), areas like corporate art may be disproportionately impacted. 

Indeed, corporate art might not require a ‘story’, and artists who produce corporate art might not have fans or followers like a singer or film director, who wish to connect with the artist. Further, AI-generated corporate art could mean cheaper, fast-produced artwork for organisations to easily upgrade their spaces. However, considering art’s impact on human brains and bodies, we can ask whether it is reasonable to have AI produce office art entirely aimed at human consumption and which affects human bodies and minds.

Final thoughts… 

There is definitely a space for art in the office. A cleverly set-up installation in a lobby can spark conversation. Employees might give a particular artwork a nickname, turning it into an organisation’s mascot and improving morale or team spirit. 

The right artwork could liven up a space, make employees enjoy their office and ultimately, encourage them back in more regularly. A smaller company can even use its walls to display art produced by its employees, ensuring everyone feels represented! 

The right corporate art has the true potential to redefine the office space and employee experience. New technologies offer an exciting alternative to human-generated art, but might make some feel uneasy or reticent to engage with it.

Next time you are in the office, look out for that piece of art in the lobby, or in the staircase. You may have seen it so much you don’t notice it anymore, but it was probably made, picked and placed with intention, originating from the hidden-in-plain-sight corporate art market.

If the topics of this article interest you,why not see what gowithYamo has to say about art and human emotions. 

Thanks for reading
Collect your 5 yamos below
REDEEM YAMOS